The Brand - VELVET STUDIO

ABOUT US

At VELVET STUDIO, we create ready-to-wear women’s fashion for every side of her life — ethnic, western, Indo-western, workwear, lehenga and kurti sets.
Born in Pune, our brand is designed for women who want to look elegant, confident and occasion-ready without feeling overdone.
We believe the right outfit should not just fit your body, it should match your mood, moment and personality.
Every collection at VELVET STUDIO is selected with a premium eye for style, comfort, detail and real-life wearability.
For us, fashion is not only about what you wear — it is about how beautifully you feel when you step out.

THE VISIONARY

Founded by Vidya Shirsath in Pune, VELVET STUDIO was born from one feeling many women know too well — having a wardrobe full of clothes, yet nothing that feels truly perfect for the moment.
Vidya created this brand for women who want style without confusion, elegance without discomfort, and premium fashion that still feels wearable in real life.
She saw that women were not just shopping for clothes — they were searching for confidence, compliments, and that mirror moment that says, “Yes, this is me.”
With Indian, Western, and Indo-Western styles under one studio, VELVET STUDIO is built to dress every side of a woman’s life.
Every outfit is chosen with one purpose: to help her feel graceful, confident, and ready for the occasion she is stepping into

OUR PHILOSOPHY

Our philosophy is simple: every woman deserves to feel confident in her own style.
We understand that modern women move between work, family, celebrations, travel and social moments — and each moment needs a different version of her.
That is why we bring together Indian elegance, western confidence and Indo-western versatility under one studio.
We focus on outfits that feel premium, flattering, comfortable and easy to carry.
At VELVET STUDIO, we do not just sell clothes — we help women discover looks that feel personal, graceful and truly theirs.

Frequently Asked Questions

Got Questions? We have got the answers.

What makes VELVET STUDIO different from other women’s wear brands?

VELVET STUDIO is not created just to sell outfits — it is created to solve the feeling many women carry: “I have clothes, but nothing feels perfect for this moment.” We bring Indian, Western, and Indo-Western styles together so that every woman can find something that matches her occasion, personality, comfort, and confidence. Our focus is on premium-looking, wearable fashion that helps women feel beautifully ready without feeling confused or overdone.

Who is VELVET STUDIO made for?

VELVET STUDIO is made for the modern woman who plays many roles in life — professional, daughter, wife, friend, sister, host, dreamer, and style lover. She wants outfits that can move with her lifestyle, from workdays to celebrations, from family functions to parties, from simple moments to special memories. Our brand is for women who want to look elegant, feel comfortable, and step out with quiet confidence.

What does VELVET STUDIO stand for?

VELVET STUDIO stands for the belief that fashion should make a woman feel seen, not pressured. We stand for confidence, comfort, elegance, individuality, and real-life wearability. Our purpose is to help women choose outfits that do more than look good — they should lift her mood, match her moment, and remind her that she deserves to feel beautiful in every version of herself.

Why should I choose VELVET STUDIO for my occasion looks?

Because at VELVET STUDIO, every outfit is chosen with the woman behind the outfit in mind. We understand that every occasion carries emotion — the desire to feel special, receive compliments, stay comfortable, and still look premium. Whether it is ethnic wear, western wear, Indo-Western, workwear, lehenga, or kurti sets, we help you find looks that feel graceful, stylish, and truly yours.